Services
One company. One contact.
Smart.
You don’t need to hassle with finding and managing a creative team, list broker, printer and mail house. DMR Direct has the experience and resources to develop and execute your entire program from start to finish.
Strategic Planning
- Campaign objective development and refinement
- ROI scenarios and forecasts
- Offer development
- Channel and contact strategies
- Testing recommendations
- List/database strategies
- Competitive research
Program Development & Management
- Complete development and management of all program elements – strategy, creative, production
- Creation and distribution of detailed program matrices and schedules
- Comprehensive management of internal and external resources
Creative Development
- Competitive and historical package review
- Creative strategy development and presentation of concepts and rationales
- Copywriting and graphic design
List Acquisition & Database Development
- Target market identification and refinement
- Profiling and modeling
- Segmentation strategy development
- Database architecture development
- List procurement – postal and email
- Ongoing database management & updates
Printing, Data Processing & Mailing Services
- Unlimited capacity and formats through our nationwide service partner network
- Comprehensive data processing with best practices for auditing and accuracy
- Digital proofs, reports and audits
- Postage and transit-time optimization through commingling and drop shipping
Email and Web Programs
- Email list rental
- Email blasts – design and execution
- Landing pages and microsites
Response Analysis & Program Refinement
- Post-program review
- Identification of successes, opportunities and gaps
- Strategy refinement and implementation
Let’s discuss your specific needs. Call 760-943-6200 or email us today.