“2nd Ounce Free” Adds Value to First-Class Mail

Businesses now can mail First-Class Mail automation and presort letters weighing up to two ounces at the one-ounce postage rate using the new “2nd Ounce Free” pricing.

“With 2nd Ounce Free, companies have greater flexibility to offset mailing center costs by including additional promotional offers with bills, invoices, and statements,” said Gary Reblin, vice president, Domestic Products. “Business mailers now have the option of using higher quality paper stock or larger envelopes to create greater impact.”

The new 2nd Ounce Free option is not a limited time promotion, but a new price for First-Class Mail automation and presort letters. The new pricing does not apply to single-piece letters.

“No registration is required, no minimum annual thresholds apply and no payment rebates are needed since 2nd Ounce Free pricing is offered upfront,” said Reblin.

Mailers can use 2nd Ounce Free to inform, educate and strengthen customer loyalty by providing additional information, such as advertising material, announcements, coupons, disclosures and notifications. The extra free ounce also can be used to conduct consumer research with surveys and reply cards.

“2nd Ounce Free is one of the many ways the Postal Service is adding value to First-Class Mail,” said Reblin.